Hook, Line & Sinker

Ed Andrews

Hook, Line & Sinker
10’ x 40’ x 50’
gatorboard, fiberglass, bamboo, radios, televisions, mirrors
Maryland Institute College of Art Gallery, Baltimore, MD

Hook, Line and Sinker is one in a series of installations that is based on the general theme of fish and fishing. This installation juxtaposes a stylized representation of a pond and fishing with artificial movements, florescent colors, radio sounds, and network television images.

A suspended blue plane of hand-sewn gatorboard undulated around an octagonal box of mirrors. The mirrors combined to reflect an infinite number of network TV images that were masked by the etched silhouettes of catfish. Eight red bamboo fishing poles pivoted into the center while changing channels on pulley-operated radios. Small speakers hung from the fishing pole tips and broadcast the random segments of radio broadcasts. These bursts of electronic sound were overlaid with a recording of chirping crickets and frogs.

The perimeter of the installation was defined by three internally lit “lures” that strobed within large concentric yellow rings. One of the large lures was designed to project sequential images of a circling fish skeleton onto the gallery wall. Hook, Line and Sinker’s kinetics were powered by eight oscillating fans.

My intention was to design an environment that utilized media and technology to suggest a conventional activity (fishing) in which we experience nature. I wanted to use the same lures and techniques that fishermen construct (light, color, sound, movement) to capture the imagination of the gallery viewer. In addition, my use of network radio and television was meant to suggest that the media uses all of the same techniques to reel in the consumer – Hook, Line and Sinker.

The installation was first presented in 1988 at N.A.M.E. gallery in Chicago. An expanded and modified version was installed in 1991 at Decker Gallery, Maryland Institute College of Art in Baltimore.